Since its launch, Pinterest has proved to be a hugely beneficial website that can be used to help build social network and increase traffic flow to user websites. For those businesses that rely on visual tactics, Pinterest is without doubt a valuable marketing tool.

But it is not enough to rely solely on visual and attractive pin boards with out of this world images displayed. In order to get the most out of Pinterest marketing it is advisable to incorporate some of the useful tools that it has to offer. Certain PInterest tools are not only proven to improve the overall interaction level on the website but also help increase visitors to your pin boards.

Some of the Pinterest tools you can use include Pingraphy, which allows you to schedule your pins to appear at a specific time of day, PinAlerts, which notify you when someone pins something from your website on one of their boards, Octopin, which measure the number of clicks your images or pins receive. Octopin also allows you to track the demographic data of your followers.

Other Pinterest tools include Lexity, which provides information on the most popular pinned products, Pinerly a tool that allows users to manage their posts and optimize content and generally maximize the brand’s being pinned.